From The New York Observer:
Once upon a time, back when blogging was about writing long, self-involved posts and sharing feelings and insights, bloggers got book deals to write novels or memoirs (ah, the good old days of 2005). Now there’s a different formula for web-to-book success: start a Tumblr or Twitter feed with some combination of puppies, fear of protracted adolescence, horrific Americana, text messages from your friends or photos of your parents; add a dose of nostalgia, regret or chagrin, promote it all over the Internet and wait for the literary agents to find you. And they will find you—there’s a whole crop of them, growing in number everyday.
Hence my new upcoming Tumblr: Guina Pigs Wearing Cute Hats Occupying PetSmart While Listening To Lady Gaga.
It's adorable while being politically and socially relevant at the same time!